How could TV win you back?
January 26th 2008 06:00
With Australia's ratings season set to get under way, we will soon be bombarded by new promos, new graphics, new sets and in some cases - even new talent. This happens in news programs, a current affairs programs and even our soaps.
Every year the networks go out of their way to impress us with new ways of presenting the same old programs - some which should have been axed long ago.
But does this really work?
If you don't like A Current Affair but they change the set, do you automatically give it a second chance and start watching it?
What about a show like Neighbours? In 2007 it was highly publicised that Neighbours would be going into a new era with higher production values than ever before (New look for Neighbours, The Age) .
Most of this was due largely to a cash injection by a new network overseas, but at the end of the day have the changes made to Neighbours forced anyone to come back and give it a second chance?
Besides a new tape quality, a new family and a few new sets, what would Neighbours have to do to get you back?
JD Crew
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